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The Lowrance Legacy
It all started in the 1950s, with Darrell Lowrance and his efforts to use transistorized sonar technology to detect fish. His vision has defined the Lowrance legacy for more than six decades – a legacy born on the water. He set out to change the way people fished. He did just that in 1957 with the introduction of the first recreational fishfinder, the FISH-LO-K-TOR, affectionately known by millions as the “Little Green Box.” That first Lowrance fishfinder spawned the recreational fishfinder industry and set the Lowrance brand on a path of innovation and achievement that still drives us today. Our legacy as the top brand in marine electronics has been sustained by more than 60 years of innovation, reliability and quality, all driven by a never-ending quest to help anglers find more fish.
What Makes Lowrance Different:
Selection
Lowrance offers quality fishfinders and fishfinder/ chartplotter combos, satisfying the needs and budgets of both weekend anglers and touring professionals.
Reliability
Lowrance continues to set the bar in marine electronics. Guides and captains trust us to keep their navigation routes true and reliable and, most importantly, put their clients on fish. Lowrance delivers amazing features such as real-time underwater mapping using StructureScan 3D DownScan plus SideScan, high-resolution LED backlit color displays, GPS with C-MAP, touch screen technology, NMEA 2000 networking with Bluetooth and Wi-Fi, and control of dual Power-Poles.
Support
Our service and support are with you all the way. Even if you need your product replaced.
Michael Rhodes
2025-08-15 18:45:29
Never throw a lure where there are no fish. So cool watching fish react to your lure presentation. Fun. My lowrance system even records video.
Dl
2025-08-11 10:47:59
As advertised
David S.
2025-07-04 16:11:09
Works awesome!
MCR
2025-07-03 17:32:30
Great technology just took almost three weeks to receive it and it was in stock
Tommy
2025-06-30 14:40:20
Bought for couple hundred less for second chance item. Box was damaged and missing parts. By the time I order and got missing parts and install into boat and diagnosed with lowrance my 30 days were up by 2 days. Which were a Saturday and Sunday. Couldn't contact Lowrance till Monday.Now I have $1500.00 boat anchor and it really won't work good for that. I've taken the shaft on this 1... Thanks Amazon.
Gmoney
2025-05-14 17:07:24
When I received this product there was stuff loose in the box the power cord was missing I guess everything else is there from what I can tell
Jose Ramon
2024-12-30 17:34:05
Everything ok!
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