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Lures for all regions, seasons and fishing gear
With every new fishing technique and every new lure innovation, one thing remains the same – Strike King’s uncompromising commitment to offering you the very best. Whether you’re fishing for fun or competing in tournaments against the best in the world, Strike King will lead the way. Our lures are designed and tested by Strike King Pros to deliver time and time again.
Specialty Brands
KVD
Strike King pro Kevin VanDam has been designing baits for years. He has used his experience as a professional fisherman to develop dependable gear for anglers of all levels.
Rage Tail
There’s nothing like a Rage Tail soft plastic lure. Everything from the action to the colors has been designed to catch the attention of any fish. There’s a soft Rage Tail bait that will get the job done for you.
Mr. Crappie
Wally Marshall started fishing crappie tournaments in 1987 and he has over 26 tournament wins, and continues bringing numerous innovations to the fishing industry with cutting-edge ideas.
Sharing the knowledge
King of Bass TV
Pro Team Journal
Next Level
Committed to the future of fishing
Driving forward the future of fishing from early to advanced anglers. Our Student Angler and High School Grant programs support school fishing clubs by supplying gear and programs. We sponsor our Pro Staff anglers who compete in tournaments across the country and we want to see them thrive.
Matthew S
2025-08-18 17:37:44
Been wanting to try these for a while and finally got them, hooked up a nice trailer and literally hooked up on second cast. Can be skipped super easy also(if you know how or just want to get them to learn with). Highly recommend can’t go wrong with strike king!
Brandon Smith
2025-07-05 17:10:47
Fish like it, don't get snagged up, good buy.
GlockCopG23
2025-06-25 12:33:09
Big or small it catches them all. These will save a slow day.
Jared & Lavonna
2025-05-19 17:13:14
Cheap, Quality Jigs from Strike King. Exactly as advertised, 5 stars from me!
RobC
2025-05-15 11:53:48
Looks fine. Will see if it works
salty dog
2025-01-15 14:26:59
Winter time called for a finesse presentation….this did the dirty work! Bass love a jig…and a smaller one in the cooler months. These are epic….buy a half dozen every time …..they’re great to share with a friend who’s not getting bitten. Would buy again in a heartbeat! I’m a big fan of strike king.
CoPow
2024-12-28 11:01:31
I do a lot of smallmouth bass fishing in creeks and rivers and these guys are the perfect size. I have yet to have one snap on me and the skirt survives a ton of strikes.Any trailer works with them but I have my best days with craw.
Katie P.
2024-12-25 13:53:47
Perfect when a smaller presentation is desired
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